WhatsApp’s update could kill Snapchat

WhatsApp now has a new feature called Status, launched on February 20, which will allow users to update their statuses with time-limited photos, videos, scribbles and GIFs. Sounds familiar?

Facebook, which acquired WhatsApp two years ago for a whopping $19 billion, has always been known to share a rivalry with Snapchat, another dynamic messaging platform, regularly ringing in changes in step with its competitor.

Its latest WhatsApp feature update, though, is more upfront than ever.

WhatsApp has made several useful modifications of its own. From introducing ‘Read Receipts’, user tagging, end-to-end encryption, WhatsApp Web, to the retraction of the paltry $1 annual subscription fee, WhatsApp has updated itself with key functionalities in consonance with user behaviour, including customising the previously templatised status messages.

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